LORI PASULKAGRAPHIC DESIGN | PRINT + WEB
Principal | Creative Harvest
Lori Pasulka, principal of Creative Harvest, has been offering clients creative solutions to graphic design challenges since 1998. Prior to Creative Harvest’s inception, Lori’s previous experience as art director for The Phoenician Resort (1994-1998), as well as graphic designer at The Pointe Hilton Resorts (1987-1994) provided the solid foundation to approach client projects with creativity and thoughtful expertise.
From late 2016 through March 2019 Lori created high-quality visual communication solutions for ASU Enterprise Partners — a private nonprofit organization made up of distinct entities including the ASU Foundation that raise and invest resources — including philanthropy, real assets and the transfer of technology — for the benefit of Arizona State University. ASU Enterprise is among the AZCentral.com Top Companies to work for in Arizona for 5 consecutive years (2014-2018). Its mission: to advance the success of Arizona State University as a New American University.
A few highlights from her work at ASU Enterprise Partners:
- Designed and produced a $10,000 high-profile wall art in the The Lincoln Conference Center located on the top floor of on the Fulton Center at ASU in Tempe. This wall of philanthropy later won a printing excellence gold award and a certificate of merit award.
- Created a professional custom presentation box used to house case statement brochures for Campaign ASU 2020 development professionals for presenting to specific donors.
- Elevated ASU-branded collateral for ASU’s President’s Club and Women and Philanthropy, which captured the attention of ASU’s Enterprise Marketing HUB, among other respected ASU design experts.
- Art directed a photo shoot of ASU’s Washington DC building with architectural photographer, Alan Karchmer and architectural firm CORE in July 2018.
In 2016, prior to ASU Enterprise Partners, Lori assisted the creative advertising “store experience” team at the corporate headquarters for PetSmart as a Senior Designer contractor for a 7-month assignment. Projects ranged from digital billboards, ad rack flyers and in-store signage to promotional banners, A-frame sidewalk signs, bagstuffers, and a myriad of other projects. PetSmart has stores across the U.S., Puerto Rico and Canada.
From 2009 forward, Lori has expanded her professional skills and networked with others who recognize the popularity of WordPress—an open source content management system (CMS), which makes up 30% of all websites on the internet. In 2012 and 2013 Lori contributed volunteer graphic design services for WordCampPHX—an annual sold-out weekend that attracts 700+ avid WordPress fans from all over the U.S. to downtown Chandler. She was an assistant organizer for the AZ WordPress Meetup Group (2013-2016).
Lori earned her Bachelors of Science degree in Art, with a concentration in Visual Communications from Illinois State University. She has served on the Program Advisory Committee for The Art Institute of Phoenix (2001-2005), and has been a member and served in leadership roles with the Arizona chapter of the American Institute of Graphic Arts (AIGA) (1998-2004). Ms. Pasulka is active with the American Marketing Association (AMA) volunteering with their Special Interest Group (SIG) events. She has also been a member of the Phoenix Adobe InDesign Users Group (PHXIDUG).